Seeing more black and gold lately? It is not your imagination. Rows of University of Missouri banners have been installed along nine campus avenues and streets. The 129 banners flutter from light posts along Elm, Sixth, Ninth, Hitt, Rollins, Tiger, Virginia, Conley and University.
Sixth, Virginia, Hitt and stretches of Ninth are new banner locations.
There are two banner styles: One has a gold field with MU letters and the other has a black field with tiger illustration. The simple designs, created by the Division of Marketing and Communications, help make the logos easily recognizable by pedestrians and drivers. In addition to providing some color and aesthetic appeal to campus, they also help visitors recognize that they are in the heart of the Mizzou campus.
Banners have to endure all kinds of harsh weather, from screeching winds to rain, snow, sleet and hail. To print the banners, administrators chose Zane Williams Inc. in St. Louis because the company uses strong polyester fabric for canvases and fade-resistant ink. Zane Williams has printed many other MU projects, including banners for the 175-year anniversary celebration.
Terri Sida Bulejski, account executive of Zane Williams, said MU administrators were easy to work with on the project. “They knew what they wanted, how much they wanted and the designs they wanted,” she said.
Banner funding came from the Student Auxiliary Services and the Office of Trademarks & Licensing.